Serious Eats To Join Industry City This September

Industry City just got tastier.

Serious Eats, the recipe and food journal website, will join the Sunset Park waterfront complex to expand its New York presence with a new kitchen and photo studio, Industry City announced today.

Upgrading from its current 1,600 square-foot Chinatown space, Serious Eats signed a seven-year lease to relocate the blog to Industry City at Building 4, at 88 35th St. Their space will be used for testing recipes and content creation at the photography studio.

“Serious Eats combines two of the fastest growing tenant categories at Industry City: media and food-makers,” Industry City CEO Andrew Kimball said. “We were thrilled to be able to meet Serious Eats’ need for a test kitchen and photo studio and have them join what has truly become a hotspot for both food production and food culture.”

Industry City has become the go-to spot for New Yorkers to enjoy cultural events, food tastings, and art workshops during the weekends. The building is home to various media outlets such as Brooklyn Rail, Bust Magazine, and Time Inc., It’s also the place where the Brooklyn Nets have their own training facility, which opened this past February.

The food blog hopes to grow its digital company in Brooklyn and has started hiring people for a number of positions. Serious Eats expects to open in September 2016.

“When we were deciding where to grow our business, Brooklyn was our first choice,” Serious Eats CEO and founder Ed Levine said. “It’s where many of our employees live and it’s become the epicenter of New York’s constantly evolving food culture. Within that, Industry City offered us the unique opportunity to be part of the kind of creative environment that we believe will support our continued growth.”