Southern Brooklyn

Overhaul Underway At 99 Cent Century Storefront


Workers have been gutting the storefront at 1506 Sheepshead Bay Road for more than a week, leaving the shell of the former 99 Cent Century that shuttered back in January.

We still have no idea what’s going in there, but contractors have installed a new door and glass front, recessed about 20 feet from the actual front of the building.

1506 Sheepshead Bay Road - the recessed front door.
1506 Sheepshead Bay Road - the recessed front door.

That suggests it could be Sheepshead Bay Road’s fifth-or-so fruit and vegetable market. But, let’s be honest, we’re just guessing here. What other types of businesses make do with a recessed store front?

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  1. Is this a site for ANOTHER adult store on Sheepshead bay road…

    If the sex shop store will make good money, another sex shop will open in the area…

  2. oh wait, can’t be a checks cashed there is already one on Ave Z…. Hmm…

    Only smart thing to be put there would be a StarBucks! wow the amount of money Starbucks would get from that location…………/gasp

  3. That’s a good idea. Their earlier idea of setting up on Nostrand was impractical. It should be where a lot of people usually go. I would go to a Starbucks only if I happen to be near enough to one.

  4. A Starbucks here would devastate at least two – possibly three – locally owned and operated cafes, all with better coffee, and who keep their money entirely in the community. I can’t think of anything worse than a Starbucks moving here. 

  5. But Starbucks doesn’t have to be a destination. The space where the 99¢ Store was is limited, and somewhat narrow. I see this as a convenience. I for one wouldn’t go out of my way to go to a Starbucks.

    There is already a Dunkin Donuts, and I think a Starbucks might threaten their business most. In many places they do seem to co-exist. But I’m not sure if Sheepshead Bay would continue to support both.

  6. On further thought I have to agree that the risk to local business can’t be dismissed. The psychology of having a nearby Starbucks would create an significant amount of business that could affect other cafes.

    I withdraw support.

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